Exploration with Leekei Tang
How can podcasting be used as a tool for exploration and growth in both personal and professional contexts?
A birthday gift to herself leads to a journey of podcasting without predefined goals.
“The fashion business is mostly visual, so [podcasting is] not a medium for the fashion industry and it’s still not… but there are people that are more advanced, like in any sector, looking for new things.” ~ Leekei Tang (11:45)
The conversation explores how podcasting can be used as a tool for personal exploration and professional growth. Starting as a birthday gift to herself, Leekei shares how she embarked on a podcasting journey without a defined goal, allowing her curiosity to guide her process. She reflects on her interest in audio storytelling, stemming from her love of radio and recording, and describes podcasting as a medium that facilitates sharing and connecting through stories.
The discussion also highlights her unique approach to podcasting in the fashion industry. Instead of focusing solely on fashion-related content, Leekei interviews people from diverse fields to draw parallels and insights applicable to purpose-driven businesses. She emphasizes the challenges of introducing audio into a visually dominated industry while identifying a niche audience eager for fresh perspectives. The conversation underscores the importance of discovering innovation at the intersections of seemingly unrelated stories.
Takeaways
Curiosity-driven podcasting — A podcast can start as a personal exploration with no specific goal.
Unconventional guest selection — Inviting guests from outside the industry enriches content with fresh perspectives.
Niche focus in a visual medium — Fashion remains a visual field, but niche audiences are open to exploring audio.
Storytelling techniques — Highlighting less-known aspects of a guest’s story adds value and uniqueness.
Intersection of ideas — Innovation often arises at the intersection of unrelated fields or perspectives.
Thematic connection for listeners — Structuring introductions helps audiences relate diverse topics to their interests.
Challenges of consistency — Regularly creating quality episodes demands time and effort, particularly in the learning phase.
Resources
David Nebinski — Mentioned as a leader in the Akimbo Podcast courses.
Seth Godin — Associated with the email that inspired her to start podcasting.
(Written with help from Chat-GPT.)
— Hello👋 I’m Craig Constantine.
This is Podtalk. Short conversations with indie podcasters that are not just about podcasting, because I like to take the scenic route.
In each episode, I talk with podcasters about their shows, experiences, what they’ve learned, what motivates them, and… well, pretty much everything related to podcasting from the indie creator’s point of view. I hope these episodes spark ideas and conversations for you, and lead to new ways of looking at this wonderful art of podcasting.
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My personal mission is creating better conversations to spread understanding and compassion. This podcast is just one of the things I do in service of my mission. Drop by my website https://craigconstantine.com/ for my weekly email, my other podcasts, writing and more.
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